From the idealisation of a project to the
complete evaluation of your company

Marcela Oliveira and team offer complete services to help you turn your business idea into reality.

Business Services

Business services
• BUSINESS PLAN
This is the right tool to structure your startup or expand your business. In the business plan we will organize the future you want for your business and what to do to get there, in a sustainable way and consistent with your communication strategy.
Together we will work out your business plan with Mission and Vision, Market Analysis, Opportunities and Threats, Strengths and Weaknesses, Business Model, Marketing Plan, Operations and Financial Feasibility.

• MISSION, VISION AND VALUES
Defining and identifying the mission, vision and values which you want for your company is the first step towards achieving a sustainable business. Here we begin to clarify the goals you have in mind.

• MARKET ANALYSIS
Take a look outside the company and have the courage to identify the clients you want to sell and who you don't want to sell, what you want to sell now and what you will sell in the future, who your competitors are and what they do. This is the time to clarify from where the company's revenues will come from.

• ANALYSIS OF OPPORTUNITIES AND THREATS
At this point you have defined what you want for your business, but what could happen in the world that will help or damage your plans? Here we will identify and prioritize the opportunities that can be exploited and the threats that can be avoided.

• ANALYSIS OF FORCES AND WEAKNESSES
To seize opportunities and avoid threats, we will plan what forces the company will need and if there are important weaknesses to deal with.

• BUSINESS MODEL
The time now is to organize an overview of your activity on a single page, showing where the revenues will come from, which are the main costs, customers, products, services, partners, resources, key objectives and what makes your business special for the customers you want.

• MARKETING PLAN
Now you already have a business model, but the customer you're looking for needs to get to know your business. How will your company communicate with the potential market? Together we will develop the marketing strategy to achieve your company's goals in the short and long term.

• OPERATIONS
We go into detail about how the company will work, what personnel will be necessary, what functions, which suppliers of products and services and how the company will sell and distribute products and services. We will also define the operational indicators and objectives.

• ECONOMIC AND FINANCIAL FEASIBILITY
Everything seems ready, but not yet. Based on the estimates made so far, we will find out when the business will be profitable and if it is worth the investment from a financial point of view. This is what the feasibility analysis will indicate and, depending on its outcome, it may be necessary to change some strategies and objectives.

From the Marketing Plan to Communication

• BRANDING:
- Study and complete creation of the logo and branding
Your company needs a visual identity, which will ensure that your audience knows how to recognise your brand anywhere, whether it's in your product or service, or in your company's communication.

- Business Card
It is the most intuitive and effective way to present yourself, your business card must represent your company's identity in a visual way with all your main information such as website, phone number and email.

- Website and SEO
Having a website is essential nowadays. A website should not only represent the identity of a brand, but it should also be easy to navigate so that people can find all the information about your company and your products/services in an organised and attractive way.

• COMMUNICATION:
- Digital Marketing Strategy
One of the most important strategies in marketing today is the digital marketing strategy, with different tools available, it is important to study and plan the strategies that best suits your business.

- Content Creation (Blog and Social Media):
Content today is one of the best digital marketing strategies, both through a blog inside your company website or through your social media channels. We create content and manage your social profiles and blog for you.

- Digital Marketing Training
Do you want to create and apply digital marketing strategies within your own company created by your employees?
We offer customised training in digital marketing. You can start with a general training in which you will learn all about the available digital marketing strategies and those that work best for your industry, to specialised trainings on social media or SEO for blogs (Search Engine Optimisation).

Corporate Coach to achieve your goals

• CORPORATE COACH:
Clarity and personal motivation to carry out a business project is very important for an entrepreneur.
Unfortunately, being very competent in your field does not guarantee success. The market has changed and it requires a very wide range of skills from you. Therefore, being followed in all the steps becomes important to your success. Our coaching program will give you:
- More clarity in defining your business objectives
- Creation of an action plan which suits your needs the best
- Active accompaniment in the execution

• TRAINING:
In parallel we can develop your soft skills necessary to start and keep your business growing. These are some skills we can develop together:
- Leadership
- Communication
- Time management
- Project manager
- Relational skills

Contact us to request a quote

Our team is ready to help you choose the best services for your company and to inform you about our extra services.
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Milano

Marcela Oliveira

Next Events

• M/O Talks in Milan: October 28th from 18h to 20h
• M/O Talks in Milan: November 25th from 18h to 20h
• M/O Talks in Milan: December 16th from 18h to 20h

Marcela Oliveira 2019. All rights reserved. | Privacy Policy | Website created by Manu Luize Agency 

Marcela Oliveira 2019. All rights reserved. | Privacy Policy | Website created by Manu Luize Agency